Alex Krylov

  • Home
  • Publications
  • About
  • Instagram
  • LinkedIn
  • RSS
  • Twitter

‘Abandonment’ Campaigns Trigger Online Tracking Rules in Canada too!

Posted on September 1, 2016 Written by Alex Krylov Leave a Comment

Globalization affects online retailers in different ways. One compliance blind spot that doesn’t get a lot of attention has to do with sending  ‘shopping cart abandonment’ emails into Canada.  (Or into the European Union for that matter.)  I’m often asked, how exactly are abandonment emails covered under Canada’s stringent Anti-Spam Law (“CASL”)?  Can I even send abandonment emails there? This is one of […]

Filed Under: Consent, Cookies, Cross-channel

Alex KrylovPrivacy Pro, compliance samurai, stand-up philosopher and art-loving foodie. Crossing cultures, channels and borders one digital trenchline at a time. Read More…

Tweets by akrylov

Copyright © 2021 · Focus Pro Theme on Genesis Framework · WordPress · Log in